About Us
Your Growth. Our Criterion.
Most SMEs deliver outstanding services — but struggle to translate that into digital growth.
In a noisy, competitive market, standing out requires more than a website or a few posts on social media.
It requires strategy, execution, and a clear message.
At Criterion Social, our mission is simple:
Turn attention into measurable growth for businesses that want more than “likes.”
Driven by Strategy.
Focused on Results.
Built for B2B Growth.
Our Mission
With over 10 years of experience in digital marketing, our team has worked across industries from private healthcare to professional education. Along the way, we saw the same patterns: agencies selling complexity, vanity metrics, and slow results.
Criterion Social was created to change that. We bring together clarity, speed, and precision — so business leaders get marketing that works without endless back-and-forth or wasted ad spend.
Today, we’re proud to be a one-stop partner for digital growth.
Proof in numbers
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Specialist Services
Under one roof
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Years
Digital Marketing experience
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hours saved every week
For business owners who delegate their marketing with confidence
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Successful Campaigns
Executed across industries
Why Clients Choose Us
Beautiful, flexible theme. Much more robust than what I needed for this project, but so chic I couldn't resist. Support was also really responsive and even have a code change for me in the next update. Will definitely consider more themes from this developer!
Beautiful, flexible theme. Much more robust than what I needed for this project, but so chic I couldn't resist. Support was also really responsive and even have a code change for me in the next update. Will definitely consider more themes from this developer!
Beautiful, flexible theme. Much more robust than what I needed for this project, but so chic I couldn't resist. Support was also really responsive and even have a code change for me in the next update. Will definitely consider more themes from this developer!
We exist to take the guesswork out of digital marketing, so you can focus on running and scaling your business.
Whether you need more leads, stronger brand authority, or campaigns that finally deliver ROI, Criterion Social is here to help.
Ready to set a new standard for your marketing?
Criterion Social
Your Growth. Our Criterion.
How We Work
We start with a 20–30 minute call to understand your goals, current setup, and marketing gaps.
You receive a clear, tailored plan based on your business goals — no generic packages.
We handle the rollout, manage performance, and keep you updated with clear reporting.
We track results, refine what’s working, and scale what converts.
Simplicity Wins
Clean strategy. Clear communication. No fluff.
Value Over Vanity
We care more about impact than reach.
Speed Matters
We test and iterate quick to execute on strategy
Measurable
What gets measured gets improved. We track what matters.